Nickelodeon // April Fools
Cereal Prank

  • Breakfast is the most important prank of the day. We teamed up with Nickelodeon to turn a classic morning routine into something… slightly chaotic for April Fools’.

    Because if you’re going to start the day, you might as well start it with a reaction.

  • The Ask:
    Create an April Fools’ stunt that felt unmistakably Nickelodeon—playful, mischievous, and just the right amount of unhinged. So naturally, we made cereal… but not really.

    We designed a series of custom prank cereal boxes that looked legit enough to fool you—until you opened them.

    Inside:
    Popping balloons. Confetti explosions. Unexpected chaos in cereal form.

    With names like Cocoa-Stinkies and Funny Flakes, each box leaned into that nostalgic, kid-at-heart energy while delivering a surprise you definitely weren’t expecting before your morning coffee.

    It was colorful, cheeky, and a little chaotic—in the best way.
    The kind of mailer that doesn’t just get opened… it gets filmed.

    • Concept & Creative Direction

    • Graphic Design

    • Print Production

    • Product Sourcing (pranks included)

    • Custom Box Design & Printing

    • Fulfillment & Assembly

    • Drop Shipping

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